Yandex eyes global car market

Yandex is following Google’s example and intends to enter the international car market. The Russian search giant doesn’t plan to create its own autonomous car like Google, but it is adapting its technologies to the needs of major car manufacturers. Thus, recently, the Yandex.Navigator service recently was built into the Toyota RAV4 Exclusive as well as a Honda car. Also, at the end of August Yandex inked an agreement with Russian truck maker KAMAZ to create a navigation system based on artificial intelligence.

“We plan to continue collaboration with Toyota and Honda, and are willing to working with all major car producers,” said Andrei Vasilevsky, director of Yandex’s laboratory for built-in car solutions. He added that Yandex considers the car market a strategic one.

“We will integrate our technologies into existing multimedia Android car systems, as well as adapt them to other operational systems and services, such as Apple Car Play and Android Auto,” said Vasilevsky. “We also plan to offer a solution to improve the user experience with music, voice, computer vision and other services.”

 

AI for trucks

Most existing GPS systems only guide trucks as if they were light cars, which becomes problematic on narrow streets and under low bridges. Therefore, truck drivers rarely use such systems.

As part of its collaboration with KAMAZ, Yandex plans to develop an artificial intelligence system to help truck drivers keep the vehicle in the lane, monitor whether the driver is tired, and initiate an emergency brake if necessary.

The Russian company also plans to introduce voice control of the car’s multimedia system, and integrate it with mobile devices. “We are thinking of creating high-precision maps and solutions for semi-automatic driving that would be based on Yandex artificial intelligence technologies — computer vision, machine learning and speech technologies,” explained Vasilevsky.

 

Thinking locally

While several tech companies are entering the car market — for example, Volvo Cars and Uber recently announced a joint venture to create a driverless car, — Vasilevsky believes that Yandex has a significant advantage in Russia.

“Local knowledge is an important feature in Yandex’s services and technologies. For example, Yandex.Navigator helps create itineraries in most cities, and the maps are updated not only by professional cartographers but also by the users themselves who are the first to learn of changes regarding traffic circles, street cameras, speed limits and so on,” said Vasilevsky.

By integrating the locality service in its models for the Russian market, international car makers can provide Russian users with a well-adapted product.

 

This story first appeared in Russia Beyond The Headlines, a syndication partner of East-West Digital News.

Topics: Artificial intelligence, Internet, Mobility, News, Search engines & SEO
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